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Hover or tap a kind to light everything it reaches · choose one to stand on it Where Surface sits, and everything a road reaches from it. One of its 15 surfaces.

What the drawing means

AcrossOne band per column, left to right in the order the model declares.

DownThe kinds of that band, in the order its manifest states.

AboveThe view layer: a view owns nothing of its own; it reads the model below.

A spineHow many roads the kind carries — thicker means more of the model runs through it.

A roadOne governed relationship. Its weight is the share of the source kind's terms that complete it.

A faint roadUnder a third complete, so an unfinished region looks unfinished.

Dashed purpleA view composes from that kind; solid purple means it carries that kind's terms.

Not drawnA terminal relationship, and any typing or grounding — each is how a term is read, not somewhere a road goes, so neither is a route.

HoverLights a kind, every road touching it, and every kind on the far end.

ClickStands on it — the page opens and the map holds that node lit.

Foundations →

Dim to

Third-Party Website

SRF-009

A website the brand does not own, where display, referral and earned placements appear.

+12 more, in the lists below

Compose from here— 10

Third-Party Website can stand in 10 roles across the patterns this model declares. Pick one and the answer is drawn here, from the published graph.

board → holds Journey Transitions, Events, Channel · the question
board → holds Content Types, Technology Platforms · the question
board → holds Creative Assets, Creative Formats · the question
board → holds Creative Assets, Creative Size Specifications · the question
board → holds Events, Vendor · the question
board → holds Identity Levels, Signals, Events, Tactics, Time Windows · the shape
board → holds Tactics, Channel · the question
board → holds Channel · the question
board → holds Channel, Content Types · the question
board → holds Channel, Events · the question

Related— 3

provided by →GoogleVendor
provided by →AmazonVendor
grounds on →SurfaceEntities

Pointed at by— 16

carries format →Single VisualCreative Formats
carries format →Motion VideoCreative Formats
supports geometry →LandscapeCreative Size Specifications
supports geometry →Landscape LogoCreative Size Specifications
supports geometry →Inline RectangleCreative Size Specifications
supports geometry →Half PageCreative Size Specifications
supports geometry →LeaderboardCreative Size Specifications
supports geometry →Mobile BannerCreative Size Specifications
supports geometry →BillboardCreative Size Specifications
is included in channel →DisplayChannel
is included in channel →ReferralChannel
is included in channel →Public RelationsChannel
captures event →Paid media clickEvents
captures event →ReferralEvents
captures event →Paid impressionEvents
captures event →Brand mentionEvents