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Hover or tap a kind to light everything it reaches · choose one to stand on it Where Signals sits, and everything a road reaches from it. One of its 32 signals.

What the drawing means

AcrossOne band per column, left to right in the order the model declares.

DownThe kinds of that band, in the order its manifest states.

AboveThe view layer: a view owns nothing of its own; it reads the model below.

A spineHow many roads the kind carries — thicker means more of the model runs through it.

A roadOne governed relationship. Its weight is the share of the source kind's terms that complete it.

A faint roadUnder a third complete, so an unfinished region looks unfinished.

Dashed purpleA view composes from that kind; solid purple means it carries that kind's terms.

Not drawnA terminal relationship, and any typing or grounding — each is how a term is read, not somewhere a road goes, so neither is a route.

HoverLights a kind, every road touching it, and every kind on the far end.

ClickStands on it — the page opens and the map holds that node lit.

Foundations →

Dim to

Email Engagement

SIG-015

Delivery, open and click events for each send.

+2 more, in the lists below

Questions answered from here— 4

Compose from here— 14

Email Engagement can stand in 14 roles across the patterns this model declares. Pick one and the answer is drawn here, from the published graph.

board → holds Goals, KPIs, Metrics, Events · the question
board → holds Technology Platforms, Vendor · the question
board → holds KPIs, Metrics, Metric Formulas · the question
board → holds KPIs, Metrics, Events · the question
board → holds Events · the question
board → holds Campaign, KPIs, Metrics, Metric Formulas, Events, Journey Transitions, Journey States, Consumer States · the shape
board → holds Campaign, Tactics, Actions, Events, Metrics, KPIs, Goals · the shape
board → holds Identity Levels · the question
board → holds Identity Levels, Events, Tactics, Surface, Time Windows · the shape
board → holds Events, Tactics, Metrics, Attribution Models, Time Windows · the shape
board → holds Identity Levels, Events, Permission Bases, Processing Purposes, Time Windows · the shape
board → holds Intelligence · the question
board → holds Metrics · the question
board → holds Parameters · the question

Related— 6

observes event →Email engagementEvents
implemented in platform →Salesforce Marketing CloudTechnology Platforms
implemented in platform →Constant ContactTechnology Platforms
informs intelligence →Performance IntelligenceIntelligence
identifies at →KnownIdentity Levels
grounds on →Engagement EventEntities

Pointed at by— 3

is counted in numerator of →Email Engagement RateMetrics
is counted in denominator of →Email Engagement RateMetrics
is counted in denominator of →Opt-out RateMetrics