Which evidence design is an attribution model a case of?
Asked from First Touch, a Attribution Models: Credit rests wholly on the earliest exposure in the window. Single-touch, so it reads a journey as though nothing after the opening mattered.
Markdown gives the tables as they read here. The file gives every path as one line per step, which opens in a spreadsheet and pivots into whatever you need.
1 evidence design reached
The whole answer is drawn here; the file beside it carries it away.
First Touch reads as design Attribution.
Drawn as a sentence ·how this question is walked