Which questions does a goal raise, and which readings answer them?
Asked from Advocacy, a Goals: Turn satisfied consumers into people who bring others in, so growth can come from relationships already won rather than only from spend.
Markdown gives the tables as they read here. The file gives every path as one line per step, which opens in a spreadsheet and pivots into whatever you need.
3 metrics reached
The whole answer is drawn here; the file beside it carries it away.
| Goals → | Intelligenceis evaluated by → | Metrics |
|---|---|---|
| Advocacy | Brand Intelligence | Share of Voice |
| Advocacy | Brand Intelligence | Visibility Momentum |
| Advocacy | Brand Intelligence | Hallucination Rate |
Drawn as a table ·how this question is walked