Improvement is the reading going down. The case for cost, rank and error readings, where the reading measures what has to be spent or got wrong to produce the result.
Compose from here— 2
Lower is better can stand in 2 roles across the patterns this model declares. Pick one and the answer is drawn here, from the published graph.
- board → holds KPIs · the question
- board → holds Campaign, Targets, KPIs · the question
Related— 1
- grounds on →MeasureEntities
Pointed at by— 7
- sets direction for →Cost per LeadKPIs
- sets direction for →Cost per ConversionKPIs
- sets direction for →PositionKPIs
- sets direction for →Hallucination RateKPIs
- sets direction for →Lapse RateKPIs
- sets direction for →Likely-to-Lapse RateKPIs
- sets direction for →Opt-out RateKPIs