Opt-out Rate

Whether the people a channel reaches want to keep being reached. It is the relationship read from the side that leaves quietly, and the first reading a permission-based channel owes.

You leave with What the reading is made of, down to the instrument that counts it; which way it must move to be a better result; the arithmetic form it reads in; the unit it is measured in; and the rule by which it divides credit.

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Markdown gives the tables as they read here. The file gives every path as one line per step, which opens in a spreadsheet and pivots into whatever you need.

Which way a reading must move

Which way must a reading move to be a better result?

Opt-out Rate improves when Lower is better.

In what form a reading reads

In what arithmetic form does a reading read?

Opt-out Rate reads as Rate.

In what unit a reading is measured

In what unit is a reading measured?

Opt-out Ratehas metric →Opt-out Ratemeasured in →Percent

What cannot be answered from here— 3

These are part of the job and reach nothing from here. That is the model being honest about a gap rather than filling it.

no pathWhat a reading is made of
What is a reading made of, down to the instrument that counts it?
no pathBy what design a reading is established
By what design is a reading established, and is that design observed or assigned?
no pathBy what rule an attributed reading divides credit
Which readings attribute an outcome, and by what rule do they divide the credit?