Where this path starts: a relationship that is current and used, with nothing yet said about it to anyone else.
Compose from here— 4
Kept can stand in 4 roles across the patterns this model declares. Pick one and the answer is drawn here, from the published graph.
- board → holds Journeys, Consumer States, Lifecycle Stages · the question
- board → holds Campaign, KPIs, Metrics, Metric Formulas, Signals, Events, Journey Transitions, Consumer States · the shape
- board → holds Identity Levels, Journey Transitions, Events, Time Windows · the shape
- board → holds Journeys · the question
Related— 3
- belongs to journey →AdvocacyJourneys
- realizes consumer state →Account HolderConsumer States
- grounds on →ConsumerEntities
Pointed at by— 3
- opens →AdvocacyJourneys
- is left by →Kept to AdvocatingJourney Transitions
- is reached by →Advocating to KeptJourney Transitions