Demand Conversion
Turn qualified consumer intent into a completed conversion or a measurable next step.
You leave with The readings that serve the goal and the facts behind them, the question areas it raises and what answers them, the rung of the lifecycle it moves people toward, and any level it has been committed to.
Markdown gives the tables as they read here. The file gives every path as one line per step, which opens in a spreadsheet and pivots into whatever you need.
How a goal is evidenced
How is a goal evidenced, and by which observed facts?
8 matches · how this pattern is walked
Which questions a goal raises
Which questions does a goal raise, and which readings answer them?
3 matches · how this pattern is walked
Which goal pursues each rung
Which goal moves people toward each rung of the ladder, and which rung comes next?
Demand Conversionadvances stage →Conversionprecedes →Retention
What cannot be answered from here— 1
These are part of the job and reach nothing from here. That is the model being honest about a gap rather than filling it.
- no pathWhich targets quantify a goal, and by when
Which targets quantify a goal, and by when are they due?