Which way must a reading move to be a better result?
Asked from Reach, a KPIs: How much of the addressable audience was touched at all, as distinct from how often it was touched.
Markdown gives the tables as they read here. The file gives every path as one line per step, which opens in a spreadsheet and pivots into whatever you need.
1 measure direction reached
The whole answer is drawn here; the file beside it carries it away.
Reach improves when Higher is better.
Drawn as a sentence ·how this question is walked
Other questions answered from Reach— 3
- In what arithmetic form does a reading read?
- In what unit is a reading measured?
- Which goal does a reading serve?
Which way a reading must move, from elsewhere— 41
- Conversion Flow Completion Rate
- Assisted-Conversion Actions
- Lead Totals
- Conversion Totals
- Conversion Rate
- Organic Visibility Share
- Site Visits
- Paid Search Efficiency
- Page Experience (Core Web Vitals)
- Citation Rate
- Mention Rate
- Share of Voice
- Video Answer Appearances
- Schema Coverage
- Account Activation Rate
- Attributed-Conversion Share
- Referral Conversion
- Content Engagement Rate
- Video Completion Rate
- Qualified Visit Rate
- Email Engagement Rate
- Fulfilment Rate
- Reactivation Rate
- Cost per Lead
- Cost per Conversion
- Revenue
- Return on Ad Spend
- Revenue per Lead
- Revenue per Conversion
- Click-through Rate
- Retention Rate
- Customer Lifetime Value
- Advocacy Rate
- Visibility Momentum
- Position
- Hallucination Rate
- Post-Citation Click-through Rate
- Lapse Rate
- Likely-to-Lapse Rate
- Effective Frequency
- Opt-out Rate