At what grain is a fact recorded, and may it therefore name a person?
Asked from Conversion, a Events: One completed intended outcome: a booking, a purchase, a sign-up.
Markdown gives the tables as they read here. The file gives every path as one line per step, which opens in a spreadsheet and pivots into whatever you need.
1 event grain reached
The whole answer is drawn here; the file beside it carries it away.
Conversion at grain Person.
Drawn as a sentence ·how this question is walked
At what grain a fact is recorded, from elsewhere— 21
- Web visit
- Email engagement
- SMS engagement
- Paid media click
- Social and video engagement
- Print, mail and broadcast
- Consumer authentication
- Partner handoff
- Lead submission
- Fulfilment outcome
- Public social conversation
- Window elapsed
- Propensity score
- Referral
- Paid impression
- Search impression
- Assistant answer
- Assistant citation
- Brand mention
- Crawl
- Consent change