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Video advertising and programming: broadcast, cable, connected TV and online video.

Questions answered from here— 4

• Which surfaces does a channel include?
• Which content types are delivered on the surfaces a channel includes?
• Which facts are captured on the surfaces a channel includes?
• Which vendors deliver in a channel?

Compose from here— 8

Video can stand in 8 roles across the patterns this model declares. Pick one and the answer is drawn here, from the published graph.

• Which facts move a person board → holds Journey Transitions, Events, Surface · the question
• Which channels a preference concerns board → holds Preference Types · the question
• Which channels a vendor delivers in board → holds Vendor · the question
• Which channel and surface a tactic uses board → holds Tactics, Surface · the question
• Which surfaces a channel includes board → holds Surface · the question
• Which content types reach a channel board → holds Surface, Content Types · the question
• Which facts a channel yields board → holds Surface, Events · the question
• Who delivers in a channel board → holds Vendor · the question

Related— 3

• includes surface →Video PlatformSurface
• includes surface →Broadcast / OOHSurface
• grounds on →ConsumerEntities

Pointed at by— 3

• has inventory from →GoogleVendor
• has inventory from →YouTubeVendor
• has inventory from →AmazonVendor